The Project Scope We were tasked with creating 16 presentations that could be used by financial advisors to cover the broad range of financial topics (retirement, taxes, investing, etc.). At the time, the marketplace was flooded with presentations that ranged from “dated corporate looks” to “uninspired renderings.” So, aesthetically, the goal was to create a [...]
The Project Scope Surprisingly, there are few infographics in circulation covering basic financial concepts. A handful of organizations have set aside resources to create them (Mint.com and USA Today hold the majority). Overall the market presented itself as a clean slate and we set out to fill the void. The goal was to take what [...]
The Project Scope The goal was simple, create logo and branding of Faulkner Media Group To add a twist to branding Faulkner Media Group, we also had to generate branding for the parent company’s 2 sub-brands: FMG Suite, offering marketing tools to financial professionals; and FMG MarketBox, offering the same for real estate professionals.
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